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Economy of social media

Seesmic (a start-up led by Loïc Le Meur) is hardly alone. TweetDeck, a budding business of the London engineer Iain Dodsworth, has more than a million users and also blends together Facebook and Twitter feeds. The software sits on the desktop, endlessly churning out both banal and urgent dispatches from everyday life.

SocialScope, a program from Amit Kumar, a former Bear Stearns investment banking analyst, is tailored for BlackBerry phones and lets users check multiple social networks. Though it is only in beta mode, it is already a more full-featured window into the social network than Facebook's own software for the BlackBerry.


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